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Communication Asia Network (CAN) is launching Pan-Asia satellite ...

Communication Asia Network (CAN) is launching Pan-Asia satellite service stretching from New Zealand to Iran, with China as its priority market and Hong Kong as base. CAN said it had raised $35 million to invest in project. It hopes…

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to transmit service over local cable operators, offering 7 Asian channels providing cultural, educational and information programming, CEO Peter de Krassel said. “I don’t think any business like this could succeed without winning over the market in China.” He said company hoped to break even in 3 years and would offer discount ad rates at start. Company expects to sign up 8 broadcasters in China, including China Central TV. CAN doesn’t have to apply for landing rights because services will be carried by broadcasters with licenses.