NBC Universal movies will be available via Wurld Media’s Peer Imp...
NBC Universal movies will be available via Wurld Media’s Peer Impact service, the firms said Thurs. The deal marks the first licensing of major studio content to a legitimate peer-to-peer (P2P) network. Customers will be able to view titles…
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during the 24 hours after renting. On-demand movies include Ray, The Motorcycle Diaries, Meet the Fockers and The Bourne Supremacy. TV shows include Jerry Springer: Uncensored, 5th Wheel and Blind Date plus family-friendly programming like Kicking & Screaming, the Balto series and The Land Before Time. The deal is a “significant step forward in our goal to capitalize on the myriad possibilities of new digital media services, in a way that allows us to safeguard our content from illegal distribution,” said NBC CEO Bob Wright. The content should be added to the P2P service by the first quarter 2006 with more on-demand movies and shows available over time, a Wurld Media spokeswoman told us.