Electronics Retail Sales Up 8.5% During Holiday Season, But Average Tickets Flat
Holiday season retail spending grew 12 percent online and 1.6 percent in stores over 2015, said a Monday First Data report tracking sales for the 66-day period through Jan. 2. Electronics posted some of the highest gains, at 13.2 percent…
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in e-commerce and 7.1 percent in stores during the holiday season, said First Data, attributing the higher in-store growth for electronics to consumers’ preference for wanting to try products before they buy. Average retail ticket size inched up 1.1 percent for the holiday season, with electronics tickets flat, increasing 5 cents over 2015, it said. Electronics and appliance retail sales advanced 1.8 percent for the period from January through October and an average 8.5 percent (brick and mortar and online) during the holiday season, it said. Same-store sales data were based on point-of-sale activity at 942,155 merchants.