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Missouri Broadcasters Win at 8th Circuit on Happy Hour Ads

The Missouri Broadcasters Association won at the 8th U.S. Circuit Court of Appeals Wednesday when a three-judge panel affirmed a lower court decision a Missouri state law barring alcohol sellers from advertising discounts violates the First Amendment. The law restricted…

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speech, had arbitrary exceptions and the state has other alternatives to combat overconsumption of alcohol without limiting speech, such as increasing taxes on alcohol, the court said. “Missouri did not present any evidence showing overconsumption or underage drinking is less frequent in Missouri than in states without similar advertising restrictions.” Missouri Attorney General Eric Schmitt didn't comment.