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FuboTV Beefs Up Ad Capabilities

FuboTV launched a branded content studio for advertisers at Interactive Advertising Bureau NewFronts Monday, along with a partnership with LiveRamp to boost its addressable ad capabilities and shows from Terrell Owens, Matthew Hatchette and Gilbert Arenas on Fubo Sports Network.…

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Advertisers can work with fuboTV’s creative team on custom-branded content to air on Fubo Sports Network, it said.