Democrats File Bill to Ban ‘Surveillance’ Ads
Legislation introduced Tuesday would ban the use of personal data for targeted advertisements. Introduced by Rep. Anna Eshoo, D-Calif.; Rep. Jan Schakowsky, D-Ill.; and Sen. Cory Booker, D-N.J., the Banning Surveillance Advertising Act allows contextual ads, or “advertising based on…
Sign up for a free preview to unlock the rest of this article
If your job depends on informed compliance, you need International Trade Today. Delivered every business day and available any time online, only International Trade Today helps you stay current on the increasingly complex international trade regulatory environment.
the content a user is engaging with.” The bill targets “the unseemly collection and hoarding of personal data to enable ad targeting,” said Eshoo. “Broad location targeting to a recognized place, such as a municipality” would be allowed.