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FCC: Rule Too Restrictive

Utility and Bank Trade Groups Look to Delay Deadline for Revoke-All Robocall Rule

Financial and electric utility trade groups are urging the FCC to extend the compliance deadline for its revoke-all robocall rule, given that the caller ID further NPRM on the agency's October agenda proposes rolling back that rule. In separate comments posted Tuesday in docket 17-59, both industry coalitions said meeting the currently proposed April 11, 2026, deadline would mean businesses would have to start allocating resources now. The electric utility associations noted that any subsequent revisions would represent wasted investments.

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Beyond that, the financial trade associations said, most recipients of fraud alerts are concerned that the revoke-all rule would require their bank to stop sending all messages, including fraud notifications, if the customer replies "stop" to a text on any topic. The groups on the filing included the American Bankers Association, America's Credit Unions and Mortgage Bankers Association.

The electric utility groups, including the American Public Power Association and Edison Electric Institute, said that without changes to the existing revoke-all rule, "consumers may unintentionally lose access to critical, service-related communications" like outage alerts.

Both filings asked instead for an implementation deadline of April 11, 2027, or six months after the adoption of a final rule or amendment based on the FNPRM. The FCC Consumer and Governmental Affairs Bureau extended the revoke-all rule implementation earlier this year to April 2026 (see 2504070045)

Under the revoke-all rule, which is part of the agency's 2024 robocall order, a caller must treat an opt-out request made in response to one type of call to be an opt-out request for all types of calls. The FNPRM says the rule "unduly restricts consumers’ ability to receive wanted calls" and seeks comment on that stance. It also asks for input on letting callers designate a particular exclusive way that consumers can revoke prior consent, rather than requiring callers to honor all revocation requests. The FNPRM also seeks comment on less restrictive ways for consumers to revoke consent.

Separately, financial trade groups ACA International and the Defense Credit Union Council urged the FCC to seek comment in the FNPRM about adopting an established business relationship (EBR) exemption from consent requirements for informational calls. They proposed that the FNPRM ask such questions as whether the EBR exception in the 1992 Telephone Consumer Protection Act order is applicable to informational calls.

Numeracle CEO Rebekah Johnson also met with FCC Chairman Brendan Carr's office and the Bureau of Consumer and Governmental Affairs about the FNPRM, arguing that it has laudable goals, but its implementation still leaves illegal and fraudulent callers a tool in the form of false identity claims. The agency or an appointed entity should define who gets to assert verified caller identity and what minimum "know your customers" standards apply, she said.