As live sports content continues what many see as an inexorable move to streaming, traditional pay TV is left in an increasingly tighter spot and the future of such deals is in limbo, media and sports industry experts tell us. The future of sports league and team deals with broadcasters is seen as more stable. House Communications Subcommittee members at a Wednesday hearing repeatedly highlighted sports programming's move from traditional pay TV to streaming services, at times expressing frustration with rising prices and fragmented access to games. Testimony from DirecTV Chief Content Officer Rob Thun and other witnesses reflected earlier written statements that agreed the sports marketplace is in a state of flux (see 2401300078).

MPA announces Patrick Wolf, ex-Cinq Music Group, as senior vice president-chief accounting officer …SolarWinds hires Brian Goldfarb, ex-Tenable, also former Google, as chief marketing officer ... Telecoming, distributor of sports entertainment and information services through mobile consumption, promotes Roberto Monge to chief business officer ... Defense technology company Reticulate Micro forms Reticulate Space, new satellite communications business segment, and promotes David Horton to the segment’s president and Mark Steel to chief technology officer in addition to his continuing role as Reticulate Micro executive vice president-product and services; company also hires Comtech’s Paul Scardino, also former L3 Harris Technologies, for dual role as Reticulate Micro executive vice president-sales and Reticulate Space chief strategy officer ...Nexstar Media appoints Bill Dallman, ex-KARE Minneapolis, as vice president-general manager, Grand Junction and Montrose, Colorado, designated market area … LeddarTech automotive software names Sylvie Veilleux, ex-Dropbox chief information officer, and ASG Renaissance co-founder Lizabeth Ardisana to board.

Similar to several other states, Washington will explore use cases for generative AI in state operations as well as regulatory guidelines. Gov. Jay Inslee (D) signed an executive order Tuesday requiring state agency WaTech to submit a report including a plan for how the government may procure, use and monitor generative AI. “This executive order lays out a year-long process for agencies working together to assess the feasibility, benefits and challenges of integrating this technology into agency operations and services,” Inslee said. “It’s our duty to the public to be thorough and thoughtful in how we adopt these powerful new tools.”

With the FCC’s Nov. 20 order adopting a definition of “digital discrimination of access” to broadband internet service published Jan. 22 in the Federal Register, the U.S. Chamber of Commerce, the Texas Association of Business and the Longview, Texas, Chamber of Commerce filed a petition for review Tuesday at the 5th U.S. Circuit Court of Appeals seeking to have the order vacated. Tuesday’s petition differs little from the "protective" petition the groups filed Jan. 19 “out of an abundance of caution” in case the 5th Circuit determined that the date of public notice was the date of public release rather than the date of FR publication (see 2401230004). The U.S. Chamber “supports expanded access of fast, affordable, and reliable internet,” that “private sector innovation” drives, Neil Bradley, executive vice president-chief policy officer and head-strategic advocacy, said in a statement Tuesday. The FCC's new rule “will hinder efforts to bridge the digital divide -- hurting the very people it aims to help,” Bradley argued. It empowers the FCC to “micromanage the internet” and “subverts” the badly needed broadband investments included in the Infrastructure Investment and Jobs Act, he said.

DirecTV Chief Content Officer Rob Thun, Scripps Sports President Brian Lawlor and Public Knowledge Legal Director John Bergmayer are staking out dueling positions on whether Congress should revisit retransmission consent legislation. In written testimony ahead of a Wednesday House Communications Subcommittee hearing, all three echo Puck News Sports Correspondent John Ourand in suggesting that the sports media marketplace remains in a state of flux but take a range of positions on whether that will make legislating more difficult in the short term. The hearing begins at 10:30 a.m. in 2322 Rayburn.

Congress should approve legislation protecting children on social media, Fairplay said Monday, launching an initiative led by families of children who have died in social media-related suicides and accidents. Fairplay and David’s Legacy Foundation launched Parents for Safe Online Spaces, a parent-led initiative whose goal is raising awareness of social media's dangers for children. Members plan to attend the Senate Judiciary Committee’s hearing Wednesday when the CEOs of Meta, X, TikTok, Discord and Snap are scheduled to testify (see 2311290072). The advocacy groups called for passage of the Kids Online Safety Act (see 2312040058). KOSA is a “needed corrective to social media platforms’ toxic business model, which relies on maximizing engagement by any means necessary, including sending kids down deadly rabbit holes and implementing features that make young people vulnerable to exploitation and abuse,” said Josh Golin, Fairplay's executive director.

NPR announces Web Summit’s Katherine Maher as president-CEO, succeeding John Lansing, effective March 25 … Alteryx, analytics cloud platform, appoints Chief Financial Officer Kevin Rubin interim CEO, replacing departed Mark Anderson ... USTelecom elects Kristi Moody, Windstream executive vice president, general counsel and chief compliance officer, and Amy Holcroft, Twilio chief privacy officer, to its board, and adds Lightcurve President-CEO Anand Vadapalli to its leadership committee ... LG Ad Solutions, connected TV and cross-screen advertising platforms, restores Alphonso founders Ashish Chordia and Lampros Kalampoukas to the board after successful legal challenge to their December 2022 removal, and names Alphonso early investor Paul Falzone, managing partner-CEO of venture capital firm Manifest, as an additional director.

Vermont state legislators could need to step in should the affordable connectivity program (ACP) end soon, the Vermont Community Broadband Board said last week. Losing the ACP would “remove the floor for low-income Vermonters, the most vulnerable of our residents, and require considerable alternative funding to achieve digital equity,” the board’s Executive Director Christine Hallquist said in a Thursday letter to Vermont legislators. The ACP helps 25,000 Vermont residents afford internet, the letter said. “When this program ends, many if not all these families may no longer be able to afford their internet service.” Hallquist noted the board supports a bill in Congress from Sen. Peter Welch, D-Vt., extending funding through the rest of the year (see 2401100056). But Congress hasn’t approved funding and ISPs are sending customers letters about the program’s possible end, Hallquist said. “We are nearing the time when State action may be required to ensure Vermonters do not suffer from the inaction of Congress. Whether this action requires a temporary, or a more permanent fix, remains to be seen.”

An FCC draft order on collecting broadcaster workforce diversity data using form 395-B has three votes but may not be approved until next week or later under the agency’s “must vote” procedures, industry officials told us. The draft equal employment opportunity item would make broadcaster diversity data publicly available in an online portal and includes a Further NPRM on extending the rules to cable, industry officials told us. “Broadcasting has such a great influence, it is essential that any hint of discriminatory intent or impact” be considered when assessing a broadcaster’s qualifications to hold a license, said Multicultural Media Technology and Internet Council Senior Adviser David Honig, a longtime supporter of the EEO proposal.

Telephone and Data Systems and UScellular stock prices rose Friday after T-Mobile Chief Financial Officer Peter Osvaldik said his company was eyeing UScellular. The boards of TDS and UScellular are exploring the future of the carrier and “strategic alternatives," the companies said in August (see 2308070043). TDS was up 5.85% to $20.08 Friday, UScellular 3.26% to $46.51.